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The Toyota Tacoma is all-new this model year and we have all the exciting changes, updates and additions to this newest version of the popular truck. For 2016, the Tacoma gets a new high-strength steel frame, a retuned suspension and new off-road capabilities. The truck’s cabin also gets a terrific update that introduces new luxury and tech features. Keep reading below to see all the great new features offered on this newest edition of the Toyota Tacoma available soon in Richardson!

Toyota of Richardson was one of the proud sponsors at this summer’s Wildflower Festival. Sporting a fun and festive booth at this year's festival, we had a lot of fun getting to know more of our Richardson neighbors. And that wasn't the only excitement we had last month! We also held our June New Owners Event that brought together all of those who bought a car from Toyota of Richardson this past May.

The annual BrandZ Top 100 Most Valuable Global Brands 2015 study just named Toyota the most valuable automotive brand in the world. The Japanese automaker ranked above brands such as BMW and Mercedes-Benz, showcasing the power of affordable luxury that lasts.

The new 2015 Toyota Camry is one of the most celebrated new models on the road today. Fully redesigned to give drivers a bolder driving experience, the new Camry is in a class all its own. For this month’s vehicle spotlight, we’re looking at the brand-new XSE trim that gives Camry drivers the sportiest version of the sedan yet.

Toyota is known as the automaker when it comes to hybrid cars. Already sporting a full lineup of green vehicles, the automaker decided to ramp up its hybrid offerings even more this year, mainly in the guise of one of their most popular models: the RAV4. The new hybrid crossover debuted at the New York Auto Show this April, and it’s definitely one of the most exciting new hybrid vehicles to come out in sometime.

Last year, the Toyota Tundra received an impressive redesign that included a punched up interior and a dramatic exterior restyling. For 2015, the popular pickup is getting a few new features under the hood, including a new standard V8 engine, as well as an available spray-in bed liner and an all-new TRD Pro model that comes with a unique off-road suspension.

To many, the hybrid car may seem like a 21st century marvel. A new, cleaner way to drive that our gas-centric ancestors just didn’t know about, but in reality, hybrid cars – and all-electric cars - have been around much longer than many people might have thought.

Toyota’s ad campaign “One Bold Choice Leads to Another” is once again showcasing the many impressive features of the 2015 Toyota Camry. In this most recent ad, Paralympic Medalist Amy Purdy shows off her many accomplishments, from snowboarding to ballroom dancing. To accentuate Purdy’s wearwithall – and the top-notch boldness of the new Toyota Camry – the ad also features a voiceover of boxing legend Muhammad Ali and his famous “How Great I Am” speech.